Activision and fast food chain Carl’s Jr. have teamed up for a newpromotional campaign. Featuring model Charlottee McKinney, the TV ad highlights a new promotion where you can win Call of Duty merchandise, in-game content, and more by purchasing huge hamburgers.
Here’s how it works: buy an “Ultimate Care Package Combo” (which comes with a Tex Mex Thickburger, fries, and a drink) at Carl’s Jr or a large drink and then peel off the game piece to reveal a code. Next, enter that code at to see if you’ve won. Prizes include “take out” in-game weapon skins, calling cards, and reticles, as well as copies of the game.
The grand prize is a trip to visit developer Treyarch Studios’ offices in California. More details about the sweepstakes are . Click through the images in the gallery below to get a closer look at some of the prizes. Carl’s Jr. says it will hand out “millions” of prizes during the campaign.
This isn’t the first time a video game company has teamed up with a fast food restaurant. Sony is currently running a.
It’s also not the first time a video game advertisement has featured a model, as until she was.
Black Ops III itself arrives on November 6 across , , , , and . In other recent news about the game,.